To create a consistent, meaningful packaging and labels for Íon Distillery products.
Solution
After 18months of exhaustive research and evolution, each product would feature an etched illustrated vertical stone element (reflective of the Ogham in the Íon Brand) at its center. Multiple print finishes and textures to maximize the luxury hand feel. And a unique bottle, shaped to best-fit a bartenders grasp.
Results
Taking inspiration from history, landscape and people Íon vodka went just a ‘stone’s throw’ from the distillery to the ‘Field of Letters,’ stands one of only two Ogham Sones to be found in Ulster. This stone inspired the Íon brand, its purity, honesty, and rugged resilience. This illustrated element ties us to location, history, and use of local produce all of which Íon adhere to today.
